.aeo-guide-page{font-family:-apple-system,BlinkMacSystemFont,Segoe UI,Roboto,Oxygen,Ubuntu,Cantarell,sans-serif;line-height:1.6;color:#333}.aeo-hero-section{background:linear-gradient(135deg,#667eea,#764ba2);color:white;padding:80px 0;text-align:center}.aeo-main-title{font-size:3.5rem;font-weight:700;margin-bottom:20px;line-height:1.2}.aeo-subtitle{font-size:1.3rem;margin-bottom:30px;opacity:.9;max-width:800px;margin-left:auto;margin-right:auto}.aeo-meta-info{display:flex;justify-content:center;gap:30px;flex-wrap:wrap;margin-top:40px}.aeo-meta-info span{background:rgba(255,255,255,.1);padding:8px 16px;border-radius:20px;font-size:.9rem;-webkit-backdrop-filter:blur(10px);backdrop-filter:blur(10px)}.table-of-contents{background:#f8f9fa;padding:40px 0;border-bottom:1px solid #e9ecef}.toc-wrapper{background:white;padding:30px;border-radius:10px;box-shadow:0 2px 10px rgba(0,0,0,.05)}.toc-wrapper h2{margin-bottom:20px;color:#2c3e50;font-size:1.5rem}.toc-list{list-style:none;padding:0;margin:0}.toc-list li{margin:10px 0}.toc-list a{color:#3498db;text-decoration:none;font-weight:500;transition:color .3s ease}.toc-list a:hover{color:#2980b9;text-decoration:underline}.aeo-main-content{padding:60px 0}.content-section{margin-bottom:50px;padding-bottom:40px;border-bottom:1px solid #eee}.content-section:last-child{border-bottom:none}.content-section h2{color:#2c3e50;font-size:2.2rem;margin-bottom:25px;font-weight:600}.content-section h3{color:#34495e;font-size:1.6rem;margin:30px 0 15px;font-weight:600}.content-section h4{color:#34495e;font-size:1.3rem;margin:25px 0 12px;font-weight:600}.definition-highlight{background:linear-gradient(135deg,#f093fb,#f5576c);color:white;padding:30px;border-radius:10px;margin:25px 0;font-size:1.1rem;line-height:1.7}.definition-highlight p{margin:0}.example-box{background:#f8f9fa;border-left:4px solid #3498db;padding:20px;margin:20px 0;border-radius:0 8px 8px 0}.stat-highlight{background:#fff;border:1px solid #e9ecef;border-radius:10px;padding:30px;margin:30px 0}.stat-highlight h4{text-align:center;color:#2c3e50;margin-bottom:25px;font-size:1.4rem}.stats-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(200px,1fr));grid-gap:20px;gap:20px;text-align:center}.stat-item{display:flex;flex-direction:column;align-items:center}.stat-number{font-size:2.5rem;font-weight:700;color:#3498db;display:block;margin-bottom:8px}.stat-label{font-size:.9rem;color:#666;line-height:1.4}.comparison-table{margin:30px 0;overflow-x:auto}.aeo-comparison{width:100%;border-collapse:collapse;background:white;border-radius:10px;overflow:hidden;box-shadow:0 2px 15px rgba(0,0,0,.1)}.aeo-comparison th{background:linear-gradient(135deg,#667eea,#764ba2);color:white;padding:15px;text-align:left;font-weight:600}.aeo-comparison td{padding:15px;border-bottom:1px solid #f0f0f0;vertical-align:top}.aeo-comparison tbody tr:hover{background:#f8f9fa}.process-steps,.step-item{margin:30px 0}.step-item{display:flex;align-items:flex-start;padding:25px;background:white;border-radius:10px;box-shadow:0 2px 10px rgba(0,0,0,.05);border-left:4px solid #3498db}.step-number{background:linear-gradient(135deg,#3498db,#2980b9);color:white;width:40px;height:40px;border-radius:50%;display:flex;align-items:center;justify-content:center;font-weight:700;font-size:1.2rem;margin-right:20px;flex-shrink:0}.step-content h4{margin:0 0 10px;color:#2c3e50}.step-content p{margin:0;color:#666;line-height:1.6}.benefits-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(300px,1fr));grid-gap:25px;gap:25px;margin:30px 0}.benefit-card{background:white;padding:30px;border-radius:10px;box-shadow:0 2px 15px rgba(0,0,0,.08);text-align:center;transition:transform .3s ease,box-shadow .3s ease;border:1px solid #f0f0f0}.benefit-card:hover{transform:translateY(-5px);box-shadow:0 4px 25px rgba(0,0,0,.12)}.benefit-icon{font-size:3rem;margin-bottom:20px;display:block}.benefit-card h4{color:#2c3e50;margin:0 0 15px;font-size:1.3rem}.benefit-card p{color:#666;margin:0;line-height:1.6}.aeo-benefits-list{list-style:none;padding:0;margin:20px 0}.aeo-benefits-list li{padding:12px 0;border-bottom:1px solid #f0f0f0}.aeo-benefits-list li:last-child{border-bottom:none}.ranking-factors{list-style:none;padding:0;margin:25px 0}.ranking-factors li{background:#f8f9fa;padding:15px;margin:10px 0;border-radius:8px;border-left:4px solid #3498db}.roi-section{background:linear-gradient(135deg,#f093fb,#f5576c);color:white;padding:30px;border-radius:10px;margin:30px 0}.roi-section h3{color:white;margin-bottom:20px}.roi-list{list-style:none;padding:0;margin:20px 0}.roi-list li{position:relative;padding:8px 0 8px 25px}.roi-list li:before{content:"✓";position:absolute;left:0;color:#fff;font-weight:700}.practice-item{background:white;border:1px solid #e9ecef;border-radius:10px;padding:25px;margin:25px 0}.practice-item h4{color:#2c3e50;margin:0 0 15px}.checklist{margin:20px 0}.checkbox-item{display:flex;align-items:center;margin:12px 0;cursor:pointer;-webkit-user-select:none;-moz-user-select:none;user-select:none}.checkbox-item input[type=checkbox]{margin-right:12px;transform:scale(1.2)}.voice-examples{display:grid;grid-template-columns:1fr 1fr;grid-gap:20px;gap:20px;margin:25px 0}.voice-example{background:#f8f9fa;padding:20px;border-radius:8px;border:1px solid #e9ecef}.voice-example h4{color:#2c3e50;margin:0 0 10px;font-size:1.1rem}.voice-example p{margin:0;font-style:italic;color:#555}.local-patterns{list-style:none;padding:0;margin:20px 0}.local-patterns li{background:#e3f2fd;padding:12px 15px;margin:8px 0;border-radius:6px;border-left:3px solid #2196f3;font-style:italic}.voice-optimization-tips{background:#fff3cd;border:1px solid #ffeaa7;border-radius:8px;padding:25px;margin:25px 0}.voice-optimization-tips h4{color:#856404;margin:0 0 15px}.voice-optimization-tips ul{margin:0;padding-left:20px}.voice-optimization-tips li{margin:8px 0;color:#856404}.aeo-sidebar{padding-left:30px}.sidebar-widget{background:white;border:1px solid #e9ecef;border-radius:10px;padding:25px;margin-bottom:25px}.sidebar-widget h3{color:#2c3e50;margin:0 0 20px;font-size:1.3rem}.quick-facts{list-style:none;padding:0;margin:0}.quick-facts li{padding:10px 0;border-bottom:1px solid #f0f0f0;font-size:.9rem}.quick-facts li:last-child{border-bottom:none}.resource-links{list-style:none;padding:0;margin:0}.resource-links li{margin:10px 0}.resource-links a{color:#3498db;text-decoration:none;font-weight:500;transition:color .3s ease}.resource-links a:hover{color:#2980b9;text-decoration:underline}.cta-widget{background:linear-gradient(135deg,#667eea,#764ba2);color:white;text-align:center}.cta-widget h3{color:white;margin-bottom:15px}.cta-widget p{margin-bottom:20px;opacity:.9}.cta-button{background:white;padding:12px 24px;border-radius:6px;font-weight:600;display:inline-block;transition:transform .3s ease}.cta-button,.cta-button:hover{color:#667eea;text-decoration:none}.cta-button:hover{transform:translateY(-2px)}.aeo-faq-section{background:#f8f9fa;padding:60px 0}.aeo-faq-section h2{text-align:center;color:#2c3e50;margin-bottom:40px;font-size:2.2rem}.faq-grid{display:grid;grid-template-columns:repeat(auto-fit,minmax(400px,1fr));grid-gap:25px;gap:25px}.faq-item{background:white;padding:25px;border-radius:10px;box-shadow:0 2px 10px rgba(0,0,0,.05)}.faq-item h3{color:#2c3e50;margin:0 0 15px;font-size:1.2rem}.faq-item p{margin:0;color:#666;line-height:1.6}.aeo-cta-section{background:linear-gradient(135deg,#667eea,#764ba2);color:white;padding:80px 0;text-align:center}.cta-content h2{font-size:2.5rem;margin-bottom:20px;font-weight:700}.cta-content p{font-size:1.2rem;margin-bottom:40px;opacity:.9;max-width:600px;margin-left:auto;margin-right:auto}.cta-buttons{display:flex;justify-content:center;gap:20px;flex-wrap:wrap}.btn-primary,.btn-secondary{padding:15px 30px;border-radius:8px;text-decoration:none;font-weight:600;font-size:1.1rem;transition:transform .3s ease}.btn-primary{background:white;color:#667eea}.btn-secondary{background:transparent;color:white;border:2px solid white}.btn-primary:hover,.btn-secondary:hover{transform:translateY(-3px);text-decoration:none}.btn-primary:hover{color:#667eea}.btn-secondary:hover{color:white}@media (max-width:768px){.aeo-main-title{font-size:2.5rem}.aeo-subtitle{font-size:1.1rem}.aeo-meta-info{flex-direction:column;align-items:center;gap:15px}.faq-grid,.voice-examples{grid-template-columns:1fr}.cta-buttons{flex-direction:column;align-items:center}.aeo-sidebar{padding-left:0;margin-top:40px}.benefits-grid,.stats-grid{grid-template-columns:1fr}}