The Complete SEO Blueprint for Service Businesses: Everything You Need to Grow Traffic, Leads & Revenue

Whether you run a restaurant, real estate agency, law firm, contractor company, medical practice, or any other service-based business, your ability to be found online directly affects your revenue. Today's customers don't browse phone books — they search Google.
And if your business isn't optimized for how search engines work, you're missing out on hundreds (sometimes thousands) of potential customers every month.

At Everything AI, LLC, we help businesses dominate the online search results with a complete SEO system designed to generate more visibility, more calls, more bookings, and more revenue.

Below is a full breakdown of what we offer — not vague SEO claims, but a detailed, transparent roadmap of the exact deliverables, technical work, and growth strategy your business receives.

What Our Core SEO Package Already Includes

Every client we work with receives a strong foundation designed to fix technical issues, increase visibility, and position your business for long-term growth.

Google Business Profile Optimization

Your Google Business Profile (formerly Google My Business) is one of the most powerful tools for local visibility. We optimize photos, categories, descriptions, services, posts, Q&A, and NAP consistency so you show up in the Local Map Pack.

Backlink Strategy (40–50 Quality Links)

We acquire high-authority, safe, contextual backlinks that increase your website's credibility and ranking power. No spam. No shortcuts.

Content Expansion

Every month you receive:

3 new SEO-optimized pages
2 new blog posts
This builds authority, grows keyword coverage, and drives consistent traffic.

Keyword & Competitor Analysis

We identify exactly:

What your competitors rank for
What keywords attract buyers
Which opportunities they're missing
Where you can win fast
Then we map keywords to your pages for maximum ranking power.

On-Page SEO Optimization

We fully optimize:

Meta titles & descriptions
H1/H2 structure
Content quality
Duplicate content
Internal linking
Image optimization
Keyword usage

Technical SEO Foundation

Your site receives a full technical overhaul, including:

Microsoft Clarity setup (heatmaps & session recordings)
Call-to-action optimization for key pages
Google Tag Manager, Search Console & Analytics setup
Conversion tracking setup
Schema markup (legal, local, service, etc.)
Image alt tags + geo-tagging
Sitemap & robots.txt optimization
Site speed & Core Web Vitals improvements
Mobile responsiveness fixes
Crawlability & indexation review
URL structure optimization
HTTPS & security checks
Canonical / NoIndex / NoFollow cleanup

This already puts your business ahead of 90% of competitors — but SEO success doesn't stop at the basics.

Additional SEO Services to Build an Enterprise-Level Package

Below are optional add-ons that transform your SEO from "good" to "market-dominating." These are especially impactful for competitive markets like real estate, law, medical, restaurants, credit repair, home services, and e-commerce.

Content & Topical Authority

Content Strategy + Editorial Calendar

We plan all content using topic clusters, pillar pages, and internal linking to help Google see your business as an industry expert.

Content Gap Analysis & Content Pruning

We identify thin or outdated pages and strengthen or remove them to improve performance.

E-E-A-T Optimization (Expertise, Experience, Authority, Trust)

Google rewards trustworthy brands.
We optimize:

Author pages
Business credentials
Citations
Trust signals

Long-Form Evergreen Content, Case Studies & Guides

Perfect for real estate agents, contractors, attorneys, and consultants who need authority and backlinks.

Video & YouTube SEO

Includes:

Video transcripts
YouTube optimization
Video schema
Channel optimization

Podcast SEO (if applicable)

We optimize transcripts so your audio content ranks as searchable text.

Advanced Technical SEO

These services are typically only offered by large SEO agencies — but most local + service businesses benefit greatly from them.

GA4 Migration & Proper Configuration

We ensure accurate tracking for every phone call, form, email, and lead source.

Server Log Analysis

Reveals how Google's crawler behaves on your site so we can fix hidden obstacles.

Core Web Vitals Tuning

Technical improvements for:

Largest Contentful Paint (LCP)
Interaction to Next Paint (INP)
Cumulative Layout Shift (CLS)

International / Multi-Location SEO

Hreflang, regional targeting, and multi-branch optimization.

Advanced Schema Markup

FAQ, HowTo, Reviews, Product, LocalBusiness, Video, Events, Breadcrumbs, etc.
This increases rich snippet visibility.

Accessibility & Semantic HTML

Improves UX and indirectly boosts SEO.

Crawl Budget Optimization

Especially important for websites with many pages.

Link Building, PR & Reputation Management

Link Reclamation & Broken Link Building

High-ROI tactic that recovers lost link authority.

Digital PR / Data-Driven Outreach

We pitch your business to journalists, blogs, and publications.

Guest Posting with Relevance & Quality Checks

Quality over quantity — always.

Backlink Monitoring & Disavow

Protects you from spam or negative SEO attacks.

Local Citations & Directory Building

Includes Yelp, Yellow Pages, Bing Places, niche directories, industry-specific listings.

Review Generation & Reputation Management

Essential for restaurants, real estate agents, service providers, and medical businesses.

Local SEO (Beyond Google Business Profile)

Local Landing Pages & Geo-Targeted Content

Rank for surrounding towns and neighborhoods — huge for real estate, contractors, and restaurants.

Local Schema & NAP Consistency

Critical for map rankings.

Local Link & Community Outreach

Partnering with:

Local organizations
Charities
Chambers of commerce
Schools & community events

Google Business Profile Advanced Features

Posts
Products
Services
Q&A
Booking integrations
Menus (restaurants)
Service areas

Conversion Rate Optimization (CRO)

SEO brings traffic, CRO turns that traffic into customers.

We run:

A/B tests
Funnel analysis
CTA optimization
Form optimization
Page layout improvements
Heatmap + session recording analysis

This alone can double your leads.

Analytics, Reporting & AI Automation

Custom Looker Studio / Data Studio Dashboard

Real-time visibility into your rankings, traffic, conversions, and revenue.

Automated Alerts

You're notified if:

Rankings drop
Traffic dips
Pages deindex

Event Tracking in GA4

Track:

Phone calls
Appointment bookings
Forms
Chats
Ecommerce buys

Call Tracking Integration

Tracks each call back to the exact keyword or page.

Security & Compliance

We include:

Privacy compliance (GDPR / CCPA)
Cookie banners
Consent mode
HTTPS and security headers

E-Commerce & Enterprise SEO

For large catalogs or multi-location brands, we offer:

Product feed optimization (Google Shopping)
Product schema (price, availability, reviews)
Large site architecture
Facet navigation SEO
Pagination optimization

Ongoing Strategy & Consulting

We schedule regular strategy sessions to ensure SEO supports your actual business goals — not just keyword rankings.

The Highest-ROI Add-Ons (Recommended First)

We prioritize the upgrades that deliver the fastest results:

GA4 setup + real conversion tracking
Content strategy + long-form content
Local landing pages
Link reclamation + outreach
Core Web Vitals speed improvements
Structured data expansion
CRO testing on key pages

Monthly Deliverables (Recommended)

A complete SEO partnership includes:

Deep SEO audit (initial)
3 pages + 2 blogs per month
1 long-form content asset per quarter
Ongoing link building
Weekly rank tracking
Monthly performance reports
Monthly technical optimizations
Local citation updates
GA4 dashboards + call tracking

Key Performance Indicators (KPIs)

We track what actually matters to your business:

Organic traffic
Keyword rankings
Calls & form submissions
Revenue impact
Backlink growth
Google Profile actions
Page speed scores
Local map visibility

Suggested SEO Packages

Core SEO (Best for Small Local Businesses)

Technical SEO + Google Business Profile + monthly content + reporting.

Growth SEO (Best for Growing Brands)

Core SEO + high-quality backlinks + CRO + custom analytics.

Authority SEO (Best for Competitive Industries)

Growth SEO + digital PR + long-form content + enterprise-level technical SEO.

Final Checklist for Your Business

Before any SEO campaign, we confirm:

Using GA4 correctly?
Backlinks safe, high-quality, relevant?
Content built around topic clusters, not random blogging?
Phone calls tracked?
Reporting focused on leads and revenue, not vanity metrics?

Frequently Asked Questions

What is included in the core SEO package?

The core SEO package includes Google Business Profile optimization, 40-50 quality backlinks, monthly content expansion (3 new pages + 2 blog posts), keyword and competitor analysis, on-page SEO optimization, and comprehensive technical SEO foundation including schema markup, speed optimization, and mobile responsiveness.

What are the highest-ROI SEO add-ons?

The highest-ROI add-ons include GA4 setup with real conversion tracking, content strategy with long-form content, local landing pages, link reclamation and outreach, Core Web Vitals speed improvements, structured data expansion, and CRO testing on key pages.

How do you track SEO success?

We track key performance indicators including organic traffic, keyword rankings, calls and form submissions, revenue impact, backlink growth, Google Profile actions, page speed scores, and local map visibility. We focus on leads and revenue, not vanity metrics.